Business Magazine

New India Assurance: since 1935

u003cp class=rtejustify\u003eNew India Assurance Chief Manager S. Vaideswaran.u003c/pu003eu003cp class=rtejustify\u003eNew India Assurance has been one of the earliest Indian companies to establish an office in Mauritius, in 1935. “u003cemu003eThe reasons for establishing here are many folds which include economic, socio-economic, political stability and market. New India Assurance has established its offices wherever the people of Indian origin have migrated from the Indian sub-continentu003c/emu003e,” recalls its current Chief Manager, S. Vaideswaran.u003c/pu003eu003cp class=rtejustify\u003eThe company, which started its operations in Mauritius with one agent, has nowadays 22 accredited agents and 50 salespersons. “u003cemu003eHowever insurances requiring special technical know-how are usually handled by the Head Office directly or on behalf of the Agents.u003c/emu003e”u003c/pu003eu003cp class=rtejustify\u003eTo increase its market share in Mauritius, New India Assurance has adopted a customer-centric approach considering the client as “u003cemu003ethe most important person. This has always been our strategy and that has been very successfulu003c/emu003e.”u003c/pu003e

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